How education affects your shopping practice


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There's a research that says the more a woman is educated and enlightened, the more she shops. And the more a man is educated and enlightened, the less he shops.

This is a research based on data and properly collected facts. Even if it wasn't, I'm inclined to agree. What about you?

If you agree with the research, why do you think this is the case? Is it because the more enlightened a woman is, the more empowered she becomes, causing her spending power to increase day by day?

The more empowered a guy is, the more interested he becomes in other things, his responsibilities increase, and the less he needs to prove to people that he's a success by what he puts on.

Let’s bring it closer to home a bit, and look at our Nigerian people. Who's more invested in the aso ebi thing? The women of course. We don’t see the men going all crazy about how they’ll shop for one Aso ebi or another. Sometimes, it’s like the richer the women, the more expensive the aso ebi.


My husband and his friends (I wouldn't consider them very successful and empowered but I believe they are getting there) have one or two sets of white natives that they wear to all their friends occasions. And they only change the cap from time to time.

We’d have said it’s just a man vs woman thing. But have you noticed that men who come into a little bit of money but are not so enlightened are very much into shopping, and most times, aimless. An example is looking at the physical dressing of Jay Z of before and now.

The cases I pointed out above have been limited ti dressing because that’s what’s most noticeable to us. But looking at other areas, who do you see more in high end shopping malls all over the world? Males or Females? What gender do you see carrying most glossy fashion bags?

Anyway, I have basically just taken a well-carried out research and used my opinions to garnish it. I might be right, I might be wrong. I would like to see this from another person’s perspective, and hear your own opinion.

Again, this is the research result.
The more a woman is educated and enlightened, the more she shops. The more a man is educated and enlightened, the less he shops.
What’s your take on it?

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