For sometime now, all the blogger oldies have been disappearing one by one by one, like water leaking from a bucket with a very tiny hole in it.
This has translated to the fact that if I still want to remain on blogger, I have to start deliberately making new blog friends, and accepting the fact that the old ones might never come back again, or would just come once in a six months to update us.
Making new blog friends isn't exactly a walk in the park. You have to DELIBERATELTY reach out to new people, drop blog links, etc. I also feel like the randomness of my blog style and op-ed write ups was what made sense to my old blog friends, but might not cut it for the new blog friends I want to make. This might also be evidenced in the fact that the kind of phase I'm entering into soon would not allow for such randomness.
This now means I might have to serious evaluation about this blog now. I mean at some point, I used to rake in 60 to 100 comments every week. Now, we are just doing 15 to 20. This goes to tell me that the Nigerian blogosphere has evolved. And what do they say about businesses that refuse to evolve with the times? They go under.
Another option would be to go under, i.e. shut down the blog. But I refuse to do that. Almost every (99%) blessing I enjoy in my life now i.e. career, business, marriage, travels, spoken word deals in and out of the country, etc. is directly or indirectly as a result of my presence on this blog. So shutting down the blog would be like killing the goose that lays the golden eggs. Also, writing is my life. If I'm not writing for people to read, I'm sure I would just die.
So how do I get this blog back to level it used to be before, and even surpass it? It means it has to evolve. Content wise, and audience wise?
And that brings me to the most difficult part. How? How do I evolve? A lot of people are now blogging about lifestyle, the places they go, review about the food they ate, etc. but that's not me. I want to be more intentional than that. I want people to come here, and not leave the same, I want people to look forward to visiting the blog every Monday
So what do I do?
Do I change the theme to entrepreneurship (That's not the only thing I am, and writing about business weekly seems like a boring thing to me)
My life as a spoken word artist (This is so limiting)
My life as an author (Too seasonal)
Do I stick to the randomness and just focus on finding new friends? (I think it has gotten me this far, but won't take me forward)
Do I have to do a minimal blog redesign?
So in short, I'm confused. You guys are wise. Can you give me suggestions on what to do, how to make this blog evolve? I've been feeling this burden for almost a year now, so give me that opportunity to bounce my ideas off you. Please don't look at the reasons I stated in the list just above, just advise of your own accord. Thanks
I'm eagerly looking forward to seeing what you would say to me.